Swamp ass season is right around the corner…
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Chapstick for buttholes
Overview
This is a crass relatable meme using a still of the fictional character Don Draper from the TV series Mad Men, who appears to be pitching a new product. Next to him is a presentation board with the text "Chapstick for buttholes". The joke ties to the post title referencing "swamp ass season", the period of warm, humid weather where people commonly experience sweaty, irritated buttocks; the meme humorously frames ordinary lip balm as a solution for this uncomfortable bodily irritation.
Origin notes
This meme was originally shared on the Reddit r/Meme subreddit, distributed via RSS feed. It repurposes the widely used "Don Draper presenting" meme template, a popular format that is frequently edited online to pitch absurd, niche, or humorous fake products and ideas to comic effect.