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Clueless manager asks for SQL database, thinks it comes in colors with different RAM amounts

This is a 3-panel Dilbert comic strip. In the first panel, the Pointy-Haired Boss tells Dilbert, who is working at his desk, that he thinks the team should build an SQL database. Dilbert reacts internally with 'uh-oh'. In the second panel, Dilbert wonders if his boss actually understands what an SQL database is, or if he just picked up the term from a trade magazine advertisement. The third panel reveals the boss has no knowledge of technical terms: he asks Dilbert what color he wants the database to be, then adds that he believes mauve has the most RAM. The joke satirizes non-technical corporate managers who parrot tech buzzwords they do not understand in workplace settings.
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Dialogue

I THINK WE SHOULD BUILD AN SQL DATABASE.
UH-OH
DOES HE UNDERSTAND WHAT HE SAID OR IS IT SOMETHING HE SAW IN A TRADE MAGAZINE AD?
WHAT COLOR DO YOU WANT THAT DATABASE?
I THINK MAUVE HAS THE MOST RAM.

Overview

This is a 3-panel Dilbert comic strip. In the first panel, the Pointy-Haired Boss tells Dilbert, who is working at his desk, that he thinks the team should build an SQL database. Dilbert reacts internally with 'uh-oh'. In the second panel, Dilbert wonders if his boss actually understands what an SQL database is, or if he just picked up the term from a trade magazine advertisement. The third panel reveals the boss has no knowledge of technical terms: he asks Dilbert what color he wants the database to be, then adds that he believes mauve has the most RAM. The joke satirizes non-technical corporate managers who parrot tech buzzwords they do not understand in workplace settings.

Origin notes

This is a classic Dilbert comic created by Scott Adams, originally published as part of the long-running Dilbert workplace humor comic series. It was reposted on 9Gag with the title 'Replace database with AI', drawing a parallel between the 90s/2000s trend of managers misusing SQL/database buzzwords and the modern trend of managers misusing AI-related buzzwords without understanding the underlying technology.

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