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Liu Huaqiang Sarilang Pun Reaction Meme

This is a widely used Chinese reaction meme featuring a close-up shot of the character Liu Huaqiang from the 2003 TV drama *Conquer*. The overlaid Chinese text '萨日朗~' (pronounced 'Sarilang') is a phonetic pun for the phrase '杀人啦' (shā rén la, meaning 'someone is being murdered') from the iconic 'Huaqiang buys a watermelon' conflict scene of the same drama. The meme is typically used to express shock, surprise, or playful alarm in online communications.
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萨日朗~

Overview

This is a widely used Chinese reaction meme featuring a close-up shot of the character Liu Huaqiang from the 2003 TV drama Conquer. The overlaid Chinese text '萨日朗~' (pronounced 'Sarilang') is a phonetic pun for the phrase '杀人啦' (shā rén la, meaning 'someone is being murdered') from the iconic 'Huaqiang buys a watermelon' conflict scene of the same drama. The meme is typically used to express shock, surprise, or playful alarm in online communications.

Origin notes

This meme is a combination of two separate cultural references: first, the classic violent conflict scene from Conquer where a bystander screams 'shā rén la' after Liu Huaqiang attacks a fruit seller; second, the popular Chinese folk song Fiery Sarilang, where Sarilang refers to a prairie flower. Netizens noticed the phonetic similarity between the two phrases, and created this comedic pun meme by overlaying the 'Sarilang' text on clips and stills from the Conquer scene. It is widely circulated on Chinese social platforms, often used as a reaction image or in madlip (鬼畜) remix content.

Similar memes

This image is a meme screenshot from the famous 'Hua Qiang buys melon' segment of the 2003 Chinese TV drama *Conquer*. The overlay text '萨日朗~' is a widely used homophonic pun: it sounds identical to the Chinese phrase '杀人啦' (shā rén la, meaning 'someone is being killed!') which is the line screamed by the vendor in this scene, but is written as the name of a well-known Inner Mongolian flower and folk song 'Sarang' to add comedic effect and avoid sensitive content flags. The scene shows the melon vendor reacting in pain immediately after being stabbed by protagonist Liu Huaqiang, a moment that has become massively popular in Chinese internet culture for reaction content, parodies, and danmaku comments to express shock at unexpected or violent events.

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This is a static screenshot of a popular user-uploaded remix video from Bilibili. The top of the image shows the video metadata: the video is titled 'Sarilang!!!', has 17.161 million plays, 35,000 danmu (bullet comments), was published on July 19, 2021, and peaked at 6th place on Bilibili's full-site ranking. The video frame itself is from the classic 'Liu Huaqiang buys watermelon' scene from the Chinese TV series *Conquer*, and is almost completely covered by dense bullet comments, most of which are 'kksk' (a common ACG internet slang of Japanese origin meaning 'I like this very much'), along with other positive comments like 'addictive', 'awesome', 'sounds great'. The hardcoded subtitle on the video reads 'Hey Huaqiang Sarilang~', which plays on the popular homophone pun that 'Sarilang' sounds identical to the 'someone is killed' line from the original scene, creating a comedic cross-over effect with the folk song *The Fiery Sarilang*.

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