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YouTubers rushing to make iPhone 17 content after Apple event

This meme mocks the trend of YouTube content creators rapidly producing large volumes of content immediately after a new iPhone launch. The top text reads 'Iphone 17 is out' followed by 'YouTubers in 2 days :' and the hashtag #AppleEvent with an Apple logo. The visual below is an edited scene from the Tom and Jerry cartoon: Tom the cat holds a large mallet raised high, poised to smash a silver iPhone 17 placed on a dark anvil-like surface. The joke references the common practice of tech YouTubers creating clickbait content including drop tests, destruction tests, and unboxings as soon as new Apple products are released to capitalize on trending viewership, often referred to as 'milking' the launch for views.
Make

Text content

Iphone 17 is out
YouTubers in 2 days :

AppleEvent

Overview

This meme mocks the trend of YouTube content creators rapidly producing large volumes of content immediately after a new iPhone launch. The top text reads 'Iphone 17 is out' followed by 'YouTubers in 2 days :' and the hashtag #AppleEvent with an Apple logo. The visual below is an edited scene from the Tom and Jerry cartoon: Tom the cat holds a large mallet raised high, poised to smash a silver iPhone 17 placed on a dark anvil-like surface. The joke references the common practice of tech YouTubers creating clickbait content including drop tests, destruction tests, and unboxings as soon as new Apple products are released to capitalize on trending viewership, often referred to as 'milking' the launch for views.

Origin notes

This meme was originally shared on Reddit in the r/Meme subreddit with the original title 'YouTube already milking it', posted shortly after the 2025 Apple Event where the iPhone 17 was officially announced. It is a remix of a classic scene from the Warner Bros. animated series Tom and Jerry, edited to add the iPhone 17 asset to the original animation frame to make the humorous comparison between over-eager content creators and Tom preparing to destroy the new device. The meme circulated widely on social media platforms including Reddit, X/Twitter, and Instagram in the days following the iPhone 17 announcement.

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The meme consists of two text sections at the top: 'iPhone 17 is out' and 'YouTubers in 2 days:' followed by a scene from the animated series 'Tom and Jerry'. In the scene, Tom (the cat) is depicted with an excited, mischievous expression—tongue sticking out, eyes wide—while swinging a large blue mallet with both hands. To the left of Tom, there is a white iPhone (likely representing the iPhone 17) placed on top of a black tire, set against a red barn wall and green grass background. The humor lies in satirizing how quickly YouTubers create content (often involving dramatic or clickbait actions like 'smashing' new products) shortly after a major tech release.

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